Pablo Cárdenas is a multidisciplinary creative based in Mexico City. His Creative Direction skills have led him to make a vast range of pieces, from drawings and paintings to huge advertising campaigns, all with special dedication to craft.

After his master's degree in Advertising Creativity in Madrid, Pablo was Creative Director in some of the main agencies in Mexico such as BBDO, Leo Burnett, TV Azteca and Terán\TBWA. His strength lies in designing specific campaigns for his clients with a solid strategic foundation to obtain the best possible results.

Today he is Creative Lead of Nissan United Mexico, directing a team of around 30 creatives, implementing a Data-Driven, Precision Marketing model for Nissan.